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Simplify your Dealerships Data Entry Process

Automate Your Dealership Data Compilation

Monitor Your Dealership's Fundamentals

Measure Your Dealerships Performance

eDealer Principal offers you a powerful approach to Simplify, Automate, Monitor and Measure the effectiveness of your sales and F&I performance levels.

 

Simplify Your Data Entry Process

Automate your F&I Logs with eDealer Principal's easy to use, reliable, single entry data system. With eDealer Principal's web based system, you can add, edit and delete deal information from any Internet connected computer in the world. Your F&I data is at your fingertips 24 hours a day.

eDealer Principal also offers integration with accounting systems like ADP and Reynolds & Reynolds. All fields highlighted in yellow are automatically imported from your dealership's DMS with a click of a button.

The deal editor also auto-calculates your Front End, Back End and Total Profits instantly. No more hassles of spending extra time determining your per deal profit information.

Automate your F&I Logs with eDealer Principal's single entry data system.

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Automate your data compilation.

FINALLY... Eliminate your handwritten nightmare. eDealer Principal's reliable, easy to read, sortable F&I log is automation at its finest.

eDealer Principal's reliable, easy to read, sortable F&I log is automation at its finest.

 
  • Easily search your F&I logs with our "Quick Search" feature.
  • The flexibility of eDealer Principal allows users to specify a custom timeframe or select any of the standard predetermined timeframes to generate a log of existing deal information.
  • View all departments' production or choose a specific department.
  • Sort column headers in ascending or descending order for easy viewing
  • The automated deal log also calculates all profit columns for your generated results

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Monitor Your Departmet Fundamentals

Monitor your Dealership fundamentals with eDealer Principal Monitoring your departments fundamentals has never been so simple. Three clicks (or less) is all it takes to compile and calculate your departmental statistics. In addition to eDealer Principal dealer branded printing capabilities, your custom reports also have built in "Drill Down" filters for individual manager and salesman performance.

Available Reports

Total Dealership Report - Summary of all dealership departments. This report, along with all other graphs and reports within the eDealer Principal system can be compiled based on a custom timeframe or any of the standard  predetermined timeframes (MTD, Last Month, Last 2 Months, Last 3 Months, YTD).

Recap By Department - Separate penetration statistics by product type (Retail, Lease, and Special Finance). This report can also compile results based on a specific department or multiple departments.

Recap By Manager - Sort penetration statistics by manager (Retail, Lease, and Special Finance). Separate F&I income and penetration statistics by manager using the "Manager Filter".

 

Additional Reports

Old Age Inventory - eDealer Principal's Old Age Inventory Report consists of 12 essential data fields to monitor your matured inventory. This detailed report will assist in making necessary adjustments based on your dealership's inventory trends.
  • Sortable column headers allow for easy report customization.
  • Filter results by date, department, or number of days in stock.
  • Printable format.
Quick Turn Report - eDealer Principal's Quick Turn Report will highlight the "quick turn" vehicles in your new and used car inventory. You select the age criteria (days in stock) for your report, and eDealer Principal will instantly uncover your results.
  • Easily follow new car model code patterns.
  • Increase your bottom line (reduce floor plan expense).
  • Quick reference guide when dealer trading.
  • Printable format.
S.C. Follow-up Report - eDealer Principal's S.C. Follow-up Report is designed to maximize your profit potential by capitalizing on your existing customer base. This tool will provide you with an accurate list of customers who did not take advantage of a service contract at the time of sale.
  • Sortable column headers allow for easy report customization.
  • Increased service contract sales = Improved bottom line profits.
  • Printable format.

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View Interactive Graph Demonstation

   

 
We know how valuable your time is, this is why eDealer Principal brings to you an easy "five step or less" approach to building numerous dynamic graphs/charts to assist you in monitoring and measuring your success, and identifying possible missed opportunities within your dealership.

eDealer Principal brings you a fast and easy yet detailed visual approach to viewing your departments' fundamentals with a wide selection of fully animated graphs and charts.

With the flexibility of eDealer Principal, customizing your graph is no trouble at all. Select multiple, or single out any of the following:

  • Department(s)
  • Retail Sales
  • Leased Units
  • Special Finance
  • Sales Professionals

Each graph can be generated based on a custom timeframe or any of the standard  predetermined timeframes (MTD, Last Month, Last 2 Months, Last 3 Months, YTD).

 

All graph reports include tabular data views and multiple animated graphs so you can easily interpret and analyze your dealership data. In addition to dealership branded printing capabilities, the eDealer Principal graph utility has many benefits and advantages:
  • Graph Generator allows for hundreds of custom graphs
  • Comparison charting
  • Visually identify market trends
  • Measure your advertising sources
  • Instantly analyze your lender profitability
  • Individual salesman performance charting

 

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View Interactive Graph Demonstation

Download a Printable Report

   

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